The Best Alternatives to HootSuite for Social Media Management in 2023

Last Updated:
February 28, 2023

The Best Alternatives to HootSuite for Social Media Management

Connecting with current and potential customers through social media is a must for all businesses in the modern age. However, managing multiple accounts across different social media platforms can be a challenge. This is why most businesses utilize social media management tools like HootSuite to streamline the process and keep everything in one place. However, HootSuite can be costly, especially for smaller businesses, so finding an alternative is important. Below are the best alternatives to HootSuite for social media management for you to consider.


As a publishing tool, AgoraPulse is a great option for small businesses looking to succeed online. However, this platform also comes with a range of other useful features, two of which are the research and listening tools. The competitor research tool is helpful to monitor changes within your industry, whereas the social listening tool allows you to quickly see what your customers are saying about you. Agorapulse is also helpful for monitoring hashtags, and keywords. The engaging user interface is easy to use and offers a great workflow system. Other features of AgoraPulse include;

  • Unified inbox to moderate and respond to comments
  • Integrates with Facebook, Twitter, Instagram, LinkedIn, and YouTube
  • Visual calendar to plan and schedule posts
  • Unlimited RSS feed

AgoraPulse plans start at $79 per month, however, there is also a no-obligation 14-day free trial available.


Designed for small businesses and agencies, SocialPilot is a great alternative to HootSuite for publishing, analytics, and engagement. It has a wide range of features that are a must for any small business looking to succeed on social media. Every business account gets 24/7 support through email, live chat, or social media making the learning curve simple. SocialPilot makes content creation simple, while allowing collaboration between team members and clients. There is also a social inbox for responding, and monitoring comments, and detailed data analytic reports. Other features of SocialPilot include;

  • URL shortener
  • Post scheduling
  • White label reports
  • Integrates with Canva, Drive, DropBox, Bitly, and more

SocialPilot plans start at $1000 for up to 30 accounts, and there is a 14-day free trial available before you commit.


HopperHQ is a social media management tool designed to help businesses grow their online presence. The user-friendly interface allows for easy planning, scheduling content, and performance tracking across various platforms. The content repurposing feature is especially helpful as it allows you to repost TikTok videos to other platforms without a watermark. Other features of HopperHQ include;

  • Scheduling the same content on various platforms
  • Hashtag tools
  • Unlimited team members
  • 24/7 customer support
  • Detailed data analytics

HopperHQ plans start at $16 per month for a single platform account and there is a 14-day free trial available.

While HootSuite is one of the oldest social media management tools, the options above offer competitive plans and features. Better yet, they offer these services at an affordable price for small businesses. Take your time to review the options above to help you pick the best option for your business needs and take advantage of the free trials available. Which of these alternatives to HootSuite is most appealing for your business's social media management this year?

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